BetterHalf Studios
New medium. Same obsession



Runaway Bride
Hours before the wedding that will bind her soul to a cloning demon, Priya Singh flees the altar, and arms the blade that will hunt every version of him to the last drop of blood.





BetterHalf Films has spent the last decade developing original stories for screen. BetterHalf Studios is the next step. We are building immersive games and interactive experiences that carry the same focus on character, place, and craft, with room to play, replay, and explore. Runaway Bride is our first project in development.
Runaway Bride is the first game from BetterHalf Studios. An immersive interactive experience set in the modern world but built around the folktale of Kali ma (Goddess Kali, also referred to as Chamunda) and Raktabīja (Sanskrit: रक्तबीज, lit. 'blood spermatozoa') also known as Asura (demon).
In active development from Toronto, Canada. More details coming soon.
Priya vs. the cloning demon. Lateral-thinking combat puzzles. Every drop of blood becomes a new enemy. You cannot win by damage. You win by containment, sequencing, and ritual.
South Asian Mythic Tale.
A bride who refuses the altar.Priya is a playable protagonist drawn from lived experiences of South Asian women. Bridal imagery, a figure rarely at the center of AAA dark fantasy.
South Asian Mythic Tale
A bride who refuses the altar.
Priya is a playable protagonist drawn from lived experiences of South Asian women. Bridal imagery, a figure rarely at the center of AAA dark fantasy.
Globally Readable Myth
Raktabīja, the Bloodseed.
A canonical Hindu demon whose cloning ability is the mechanic itself. Ancient mythology rebuilt as contemporary systems design
The audience is under-addressed.
We build for the overlapping circles. Players who read myth as literature, and players who read combat as a language.
1.9B
Mythic-tale readers worldwide.
24
Territories targeted at launch. Localized day one.
48%
Of the global gaming market identifies female.
71%
Of Soulslike players open to non-Western mythic settings.
Watch the blood multiply.
We are building Runaway Bride in the open. Publishers, press, and players who want more information can reach us directly.


